{"id":5111,"date":"2025-03-06T13:13:34","date_gmt":"2025-03-06T13:13:34","guid":{"rendered":"https:\/\/kadence.pixel-show.com\/kind-cotton\/?page_id=12"},"modified":"2026-11-10T13:21:19","modified_gmt":"2026-11-10T13:21:19","slug":"about","status":"publish","type":"page","link":"https:\/\/dinetra.com\/en\/about\/","title":{"rendered":"About"},"content":{"rendered":"\r\n<div class=\"wp-block-group alignfull dn-page-head\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\r\n<h1 class=\"wp-block-heading dn-page-head__title\">About Dinetra<\/h1>\r\n\r\n\r\n\r\n<p class=\"dn-page-head__lead wp-block-paragraph\">Dinetra was born from a simple yet powerful idea: to turn professional clothing into an experience of elegance, reliability and timeless style. Not just uniforms, but true working tools that accompany the people who wear them with comfort, beauty and durability.<\/p>\r\n<\/div><\/div>\r\n\r\n\r\n\r\n<div class=\"wp-block-group alignfull dn-page-art\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\r\n<figure class=\"wp-block-image size-full dn-page-art__img dn-sketch\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"374\" src=\"https:\/\/dinetra.com\/wp-content\/uploads\/2026\/11\/dinetra-illustrazione-londra.jpg\" alt=\"Dinetra illustration: afternoon tea service on a London terrace\" class=\"wp-image-11407\" srcset=\"https:\/\/dinetra.com\/wp-content\/uploads\/2026\/11\/dinetra-illustrazione-londra.jpg 1024w, https:\/\/dinetra.com\/wp-content\/uploads\/2026\/11\/dinetra-illustrazione-londra-300x110.jpg 300w, https:\/\/dinetra.com\/wp-content\/uploads\/2026\/11\/dinetra-illustrazione-londra-768x281.jpg 768w, https:\/\/dinetra.com\/wp-content\/uploads\/2026\/11\/dinetra-illustrazione-londra-600x219.jpg 600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\r\n<\/div><\/div>\r\n\r\n\r\n\r\n<div class=\"wp-block-group alignfull dn-rows\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\r\n<div class=\"wp-block-group dn-row\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\r\n<h2 class=\"wp-block-heading dn-row__title\">Creativity and tailoring precision<\/h2>\r\n\r\n\r\n\r\n<div class=\"wp-block-group dn-row__body\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\r\n<p class=\"dn-row__text wp-block-paragraph\">Dinetra takes shape from the meeting of two complementary souls: on one side the creative vision, design research and attention to aesthetic detail; on the other, production expertise, care for fabrics and perfect finishing.<\/p>\r\n\r\n\r\n\r\n<p class=\"dn-row__text wp-block-paragraph\">A constant dialogue that gives life to uniforms able to express professionalism and beauty in every daily gesture.<\/p>\r\n<\/div><\/div>\r\n<\/div><\/div>\r\n\r\n\r\n\r\n<div class=\"wp-block-group dn-row\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\r\n<h2 class=\"wp-block-heading dn-row__title\">Collections and craftsmanship<\/h2>\r\n\r\n\r\n\r\n<div class=\"wp-block-group dn-row__body\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\r\n<p class=\"dn-row__text wp-block-paragraph\">Every collection starts with a careful choice of fabrics, selected by imagining who will wear them and the settings in which they will play a leading role. Because even what seems simple can become extraordinary, when it is made with care.<\/p>\r\n\r\n\r\n\r\n<p class=\"dn-row__text wp-block-paragraph\">Production is entirely guided by tailoring standards: precise gestures, clean lines, harmonious proportions. This is how durable, functional and elegant uniforms are made, designed to last through the seasons without losing shape, colour or meaning.<\/p>\r\n<\/div><\/div>\r\n<\/div><\/div>\r\n<\/div><\/div>\r\n\r\n\r\n\r\n<div class=\"wp-block-group alignfull dn-values\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\r\n<h2 class=\"wp-block-heading dn-values__title\">Our philosophy rests on three principles.<\/h2>\r\n\r\n\r\n\r\n<div class=\"wp-block-group dn-values__row\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\r\n<div class=\"wp-block-group dn-value\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\r\n<h3 class=\"wp-block-heading dn-value__name\">Reliability<\/h3>\r\n\r\n\r\n\r\n<p class=\"dn-value__text wp-block-paragraph\">Every day, because people at work need garments that are durable and comfortable.<\/p>\r\n<\/div><\/div>\r\n\r\n\r\n\r\n<div class=\"wp-block-group dn-value\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\r\n<h3 class=\"wp-block-heading dn-value__name\">Elegance<\/h3>\r\n\r\n\r\n\r\n<p class=\"dn-value__text wp-block-paragraph\">At every moment, because style is an essential part of professionalism.<\/p>\r\n<\/div><\/div>\r\n\r\n\r\n\r\n<div class=\"wp-block-group dn-value\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\r\n<h3 class=\"wp-block-heading dn-value__name\">Adaptability<\/h3>\r\n\r\n\r\n\r\n<p class=\"dn-value__text wp-block-paragraph\">To every climate and setting, because true quality does not just follow trends: it outlasts them.<\/p>\r\n<\/div><\/div>\r\n<\/div><\/div>\r\n<\/div><\/div>\r\n\r\n\r\n\r\n<div class=\"wp-block-group alignfull dn-rows\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\r\n<div class=\"wp-block-group dn-row\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\r\n<h2 class=\"wp-block-heading dn-row__title\">Elegant, customised uniforms<\/h2>\r\n\r\n\r\n\r\n<div class=\"wp-block-group dn-row__body\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\r\n<p class=\"dn-row__text wp-block-paragraph\">Today Dinetra uniforms are a point of reference in many sectors, from hospitality to domestic service and the restaurant and catering industry. Our line of aprons and waistcoats, for example, is designed for chefs, ma\u00eetres and waiting staff looking for clothing that combines comfort and refinement.<\/p>\r\n\r\n\r\n\r\n<p class=\"dn-row__text wp-block-paragraph\">In the same way, the collections for private homes and hotels convey discretion and prestige, turning the uniform into a silent ambassador of professionalism and style.<\/p>\r\n<\/div><\/div>\r\n<\/div><\/div>\r\n<\/div><\/div>\r\n\r\n\r\n\r\n<div class=\"wp-block-group alignfull dn-page-cta\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\r\n<h2 class=\"wp-block-heading dn-title\">Find the right uniform<\/h2>\r\n\r\n\r\n\r\n<p class=\"dn-page-cta__text wp-block-paragraph\">Explore the collections or contact us for information and quotes.<\/p>\r\n\r\n\r\n\r\n<div class=\"wp-block-buttons dn-actions is-layout-flex wp-block-buttons-is-layout-flex\">\r\n<div class=\"wp-block-button dn-btn\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/dinetra.com\/en\/shop\/\">Explore the shop<\/a><\/div>\r\n\r\n\r\n\r\n<div class=\"wp-block-button is-style-outline dn-btn dn-btn--ghost is-style-outline--1\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/dinetra.com\/en\/contact\/\">Contact us<\/a><\/div>\r\n<\/div>\r\n<\/div><\/div>\r\n\r\n","protected":false},"excerpt":{"rendered":"<p>About Dinetra Dinetra was born from a simple yet powerful idea: to turn professional clothing into an experience of elegance, reliability and timeless style. Not just uniforms, but true working tools that accompany the people who wear them with comfort, beauty and durability. Creativity and tailoring precision Dinetra takes shape from the meeting of two&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kadence_starter_templates_imported_post":true,"_kad_post_transparent":"","_kad_post_title":"hide","_kad_post_layout":"fullwidth","_kad_post_sidebar_id":"","_kad_post_content_style":"unboxed","_kad_post_vertical_padding":"hide","_kad_post_feature":"hide","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"class_list":["post-5111","page","type-page","status-publish","hentry"],"acf":[],"taxonomy_info":[],"featured_image_src_large":false,"author_info":{"display_name":"admin","author_link":"https:\/\/dinetra.com\/en\/author\/admin\/"},"comment_info":0,"_links":{"self":[{"href":"https:\/\/dinetra.com\/en\/wp-json\/wp\/v2\/pages\/5111","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dinetra.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/dinetra.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/dinetra.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dinetra.com\/en\/wp-json\/wp\/v2\/comments?post=5111"}],"version-history":[{"count":2,"href":"https:\/\/dinetra.com\/en\/wp-json\/wp\/v2\/pages\/5111\/revisions"}],"predecessor-version":[{"id":11432,"href":"https:\/\/dinetra.com\/en\/wp-json\/wp\/v2\/pages\/5111\/revisions\/11432"}],"wp:attachment":[{"href":"https:\/\/dinetra.com\/en\/wp-json\/wp\/v2\/media?parent=5111"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}